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How to look professional on video

Mary Pendleton

Nov 26, 2024

Tired of looking like you’re presenting from a dimly lit cave? Don’t worry—you’re not the problem. Your equipment and software are letting you down.

With a few simple upgrades, you can go from amateur to professional and command attention every time you’re on camera.

Step 1: Upgrade your camera

Your laptop’s built-in camera just isn’t cutting it. Investing in an HD or 4K camera will immediately elevate your video quality, making you look polished and professional.

  • For an affordable, easy option: Try the Facecam Neo from Elgato. At under $100, it’s a simple plug-and-play upgrade that’s perfect for everyday use.
  • For top-tier quality: Check out the Elgato Facecam Pro. With a larger sensor and 4K resolution, it delivers sharp images, vibrant colors, and excellent low-light performance.

Step 2: Improve your audio

Great video is only half the story—clear audio is just as important. An upgraded microphone will ensure your audience hears every word with clarity.

  • Budget-friendly brilliance: The Wave Neo from Elgato is an excellent plug-and-play microphone with rich sound quality at an affordable price.
  • For the ultimate audio experience: The Shure MV7+ is a favorite among podcasters and professionals. While pricier (around $300), it delivers broadcast-quality sound.

Step 3: Light it up

Even the best camera won’t shine without proper lighting. Adding a light to your setup can transform your video from dull to dynamic.

  • Start simple: A ring light or monitor-mounted panel light can make a world of difference. The Key Light Neo from Elgato is a compact, budget-friendly option under $100.
  • Go pro with three-point lighting:
    • A key light as your main light source.
    • A fill light to soften shadows.
    • A rim light (or backlight) to separate you from your background.

Bonus tip: Make your presentations pop

Once your gear is set, it’s time to elevate your content delivery. Instead of being a small box in the corner of your slides, stand out by presenting over your visuals. Tools like mmhmm let you position yourself dynamically in front of your presentation, making you more engaging and memorable.

Ready to get started?

With just a few thoughtful upgrades, you can leave a lasting impression on every meeting or video you create. Take your virtual presence to the next level with mmhmm and unlock your potential today.